The Birmingham enterprise gives individualized companies, affordable costs and a pleasant, nurturing vibe
Bernadette Blanchard, left, of Detroit and Vivian Pickard of Bloomfield Hills are house owners of the newly renovated BABS Salon & Wellness Spa.
(Photograph: Viviana Pernot / Particular to The Detroit Information)
Typically, timing and need do meet.
Many years after crafting a marketing strategy for a retail magnificence enterprise, Vivian Pickard lastly will get to work her dream. She has teamed with trade veteran Bernadette Blanchard to open the renovated ethereal and elegantly appointed BABS Salon & Wellness Spa in Birmingham.
“I’ve at all times beloved the sweetness discipline,” stated Pickard, who retired final summer season after greater than 40 years at Normal Motors Corp., most just lately as its director of Detroit neighborhood partnerships. “We didn’t use all of the parts as a result of Bernadette was already in enterprise. However my grasp’s thesis was in retail, and this trade has at all times been enticing to me.”
Blanchard, who has been styling hair for 30 years, had for 10 years been the only real proprietor of BABS. The partnership with Pickard resulted in a whole salon renovation and the addition of two high-profile staff who had been salon house owners: hair stylist Bashar Kallabat and facialist/aesthetician Natalya Ostapenko. In all, the salon has 12 “companions,” as Blanchard and Pickard name them.
“That’s our philosophy right here. We personal it, however we respect everybody’s enter. We don’t push the truth that we’re house owners. We now have an ideal workforce,” stated Pickard in a joint interview at BABS, which sits on South Value Avenue, close to intersection of Lincoln and Woodward avenues.
That makes for a very accommodating and welcoming surroundings that Lorri Delaney, who has seven youngsters, makes time for. She adopted Ostapenko to BABS, and though the salon has been open solely since Might, has visited eight instances.
“I’m agency believer in clear pores and skin. I’m all in regards to the facial and good merchandise, and he or she’s actually wonderful at bringing out the sweetness,” Delaney stated.
The inspiration for partnership was established 5 years in the past when Pickard was a consumer of Blanchard’s. The 2 shortly turned mates.
“She could be very calm , and I favored her as an individual and hair stylist,” stated Pickard, admittedly the extra talkative of the 2. Pickard tends to deal with advertising and marketing whereas Blanchard focuses on funds and day-to-day administration. “Then we come collectively on all of it. We make our selections collectively.”
Provides Blanchard, with a smile: “I observe, and he or she pulls them in.”
It’s their mission to offer an expertise that leaves patrons refreshed and searching their greatest. Inside an area of about 2,300-square-feet, BABS, which stands for Magnificence And Physique Companies, gives a full vary of tailor-made and healthful merchandise and coverings in a serene milieu.
Bernadette Blanchard has been styling the hair of Diana Williams, left, of Lathrup Village for the previous 5 years. (Photograph: Viviana Pernot / Particular to The Detroit Information)
A grasp colorist, Blanchard makes a speciality of all features of hair care, together with precision chopping and keratin hair straightening therapies, and is a licensed hair restoration knowledgeable. Further companies embody hair additions and customized wigs (Blanchard can also be concerned with Wigs for Children, for youngsters who’ve misplaced their hair for numerous causes).
Moreover hair care, BABS offers all method of manicures and pedicures; make-up utility and forehead and lash tint; and full-body waxing.
Administered in enjoyable, luxurious, non-public suites, spa companies run the gamut, for women and men, in addition to teenagers. Numerous nonsurgical beauty therapies like Botox injections are dealt with by an on-site doctor. Quite a lot of physique therapies are provided, together with a slimming wax and steam; seaweed detoxifier; and Lifeless Sea mud wrap. A tented equipment known as “Steamy Surprise” not solely detoxifies, however rejuvenates and heals muscle tissues.
BABS’ therapeutic massage therapists incorporate deep tissue, Swedish, acupressure, lymphatic drainage and different methods to handle particular person therapeutic wants, together with these which can be well being associated. Scalp, aroma remedy, sports activities, being pregnant and stone massages can be found.
Packages embody BABS Escape, an indulgent spa day with an array of companies and light-weight lunch. The salon enjoys internet hosting teams for a day of pampering, and shortly will host a birthday soiree for a Detroit sports activities determine’s 12-year-old. Some employers schedule worker appreciation days on the salon.
BABS Spa gives quite a lot of nonsurgical beauty therapies, corresponding to Botox injections which can be carried out by an on-site doctor, in addition to a slimming wax and steam; seaweed detoxifier; and Lifeless Sea mud wrap. (Photograph: Viviana Pernot / Particular to The Detroit Information)
BABS additionally has a wellness part that extends past on a regular basis companies. For instance, it plans to current a sequence of lectures addressing quite a lot of well being and wellness matters. Throughout Breast Most cancers Consciousness Month, it welcomed a gaggle of ladies in numerous phases of the illness for an uplifting day of consolation and camaraderie.
“A few of them stated they have been leaving after lunch, however ended up staying for the entire occasion. They have been having such a great time, and have been simply so blissful,” stated Blanchard. “No matter points they have been coping with, they have been in a position to neglect about for some time.”
Pickard sees such occasions as extensions of her former function as president of the Normal Motors Basis, and of her spirituality. As a result of she enjoys constructing relationships and supporting different girls, quiet retirement isn’t in her DNA. “I really feel like I’ve to do one thing with my time,” stated Pickard, who stays energetic with a number of organizations and nonetheless sits on company boards, together with Inforum and The Parade Firm.
In an space rife with salons and spas, it’s the individualized companies, affordable costs and a pleasant, nurturing vibe that helps BABS stand out, Blanchard stated. Free parking can also be out there, a uncommon commodity in downtown Birmingham.
“Your facial is a facial for you. In case you are available with a difficulty, we’ll be sure that we discover the appropriate merchandise. The identical with massages,” Pickard stated. “We love our clients.”
Mary Chapman is a Metro Detroit freelance author.
BABS Salon & Wellness Spa
1077 S. Value, Birmingham
Closed Sundays and Mondays
Complimentary rear parking
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