The “This Smells Like My Pooshy” Candle was launched by Kourtney Kardashian and Gwyneth Paltrow
As shown by Kourtney Kardashian’s Poosh and Gwyneth Paltrow’s goop candle, female business owners shouldn’t be put in competition with each other.
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According to a joint press statement, Gwyneth and Kourtney designed the candle to “remind people that there’s room for everyone in the wellness arena” and to underline “the importance of women supporting women.”
With top notes of geranium, green pepper, and timur berry; heart notes of tiare, ylang-ylang absolute, and honeysuckle; and base notes of vetiver and oakmoss, This Smells Like My Pooshy has a black gardenia aroma.
Gwyneth Paltrow was particularly vocal about her support for Poosh on May 20, 2022, while answering fan questions on her Instagram Story. “This concept that women need to be in competition is vintage patriarchy b———-t,” Gwyneth remarked when asked if she was “upset” that Kourtney “copied” her by starting Poosh.
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