Charles S. Cohen, the owner/chairman of Landmark Theatres, has appointed Kevin Holloway, an experienced film exhibition executive, as President of Landmark Theatres. Holloway will be based in Landmark’s West Hollywood headquarters, where he was most recently an executive with Alamo Drafthouse. Paul Serwitz, who is departing the company, will be replaced by him. Hollaway will begin on Monday.
Holloway has over 20 years of theatrical exhibition, significant theater openings, acquisitions, marketing, and management experience. He has worked with Alamo Drafthouse Cinema, Arclight Cinemas, and Pacific Theatres as an executive. Holloway has solid expertise in brand creation, marketing, content licensing, and inventive programming, and has driven groundbreaking theatrical exhibition tactics.
“Kevin Holloway brings strong leadership abilities to Landmark, which are critical in navigating through these difficult times for theatrical exhibition,” Cohen said. We’re ecstatic to have him.”
“I’m excited to be joining the team at Landmark, a stalwart in theatrical exhibition,” Holloway said. It’s an exciting time to be a part of determining the brand’s future path because I’m excited about the industry’s further signals of revival.”
Prior to joining Alamo, Holloway was Vice President, Film Marketing and Operations at Arclight Cinemas & Pacific Theatres in Los Angeles, where he helped lead the exhibitor through its national expansion and established key partnerships with studios, filmmakers, brands, and media partners, in addition to licensing and curating films for the circuit. He also served as Director of Film Programming, Regional Manager, and a variety of other operational duties throughout his time at Arclight.
With theaters in 27 markets, Landmark is the country’s largest specialized theater chain.